A Facebook Ads Strategy That Will Skyrocket Conversions With Amanda Bond

A Facebook Ads Strategy That Will Skyrocket Conversions With Amanda Bond As marketers, you’ve probably been told that you have to pay to play. But how do you make the most out of what you put in? People buy from people who they know, like, and trust. Today, we’re talking to Amanda Bond, owner of Ad Strategist. She tells us how to get more results from our Facebook ads, how much to spend on ads, and how to scale the use of ads. She shares her â€Å"secret sauce† comprised of a 3-step formula that goes from engagement to purchases. Some of the highlights of the show include: Stop guessing, get results with Facebook ads; manage ads to get a better ROI As Facebook ads gain popularity and attract more advertisers, cost for them will only continue to rise; stay ahead of growth curve and remain competitive The Strategy System: Put people through a customer journey Connect, Commit, and Close Connect: Amplify content, put the brand out there, and engage your audience; review Facebook Page Insights to identify how your organic content performs Commit: For lead generation, Ad Strategist only targets warm custom audiences; a custom audience is one that has previously interacted with your brands Close: When you set up your Facebook ad, it is the first thing you do; patch up holes of close/sales retargeting ads for them to convert to purchase decisions Take 3 main objections submitted to customer service and turn them into Facebooks ads to overcome those objections and increase sales conversion rate Make sure you can sell an offer before spending lots of money on Facebook ads Continue to fill pipeline with new members and scale sustainably by figuring out what information an audience needs to know to make a future purchase decision Targeting broad audiences can be just as cost-effective; power of Facebook ad tools and optimization If brand new to Facebook ads, don’t start Facebook advertising before you understand your earnings per lead Links: Ad Strategist Facebook Page Insights Write and send a review to receive a care package If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Amanda Bond: I really encourage people who want to jump in or want to get better results, to really understand what’s going on with Facebook ads in general so they can stay ahead of that growth curve. The thing that we do differently when it comes to that lead generation is, we’re only targeting our warm custom audiences. Really, when it comes to scaling, first you need to make sure you understand the customer journey that you’re trying to get people to go through, then start with lookalike audiences.

Amazon Industry Analysis Essays

Amazon Industry Analysis Essays Amazon Industry Analysis Paper Amazon Industry Analysis Paper Analysis of Industry This Industry analysis will lad In discussing the Industry In which Amazon. Com will be located. Amazon. Com Is a part of the online retailing Industry, which allows for consumers to purchase goods using the Internet and company websites. We will also determine how the company will compete in this industry. The online retail industry is affected by many trends in the general public. Some of these trends include, cultural trends, social trends, and technological trends. E-retail allows for us to purchase goods at the convenience of ourselves, whether it be In a workplace or at mom, or on a desktop computer, a laptop, or even our phone If It permits. This eliminates the stresses and Inconveniences that come with going from store to store in search of the goods and does not require us to accomplish this within the business hours of the various businesses. As U. S. Citizens, we know and experience the necessity for technology and the Internet. These are things that are becoming a part of our daily lives more and more each day. With this cultural trend, e-retail is an industry that definitely has a chance for growth. Socially, as U. S. Citizen, we are known to be lazy. Although this can be portrayed as a bad trait, we can easily say that we simply find easier and less laborious alternatives to complete tasks. With that being said, the Internet and e-retail allows us to find almost everything that we are in search of whether it is a good or service or even Just information. Another factor involved is technological trends, which will always and even more so in the future, expand, grow, and be one of the most innovative trends. Amazon will be able to use this to not only advance their checkout and delivery process, but this will also allow them to grow their line of Kindles and smoothness. As e-retail becomes an integrative part of how consumers purchase goods, Amazon will be able to excel in this industry and has already proven to do so. Profit potential can be determined by performing a five forces analysis. There are five forces that threaten the performance of solar energy industry: buyers, substitutes, new entrants, and suppliers. The following chart describes whether these threats are low, medium, or high. Threat to Industry Profitability Low Medium High Threat of substitutes V Threat of new entrants V Rivalry among existing firms Bargaining power of suppliers Bargaining power of buyers v Substitutes are a very strong threat to the Industry. With so many various retail and online marketplaces, consumers can pretty much go anywhere to find something if Amazon is unable to fulfill their needs. Although, Amazon usually beats the prices of local and most online retailers, they still may not have the exact product or be charging a better price. Threat of new entrants is high simply because the products they offer can be offered by anyone willing to put In the amount of time and money. Granted, Amazon NAS Ana some years to expand toner product variation, out toner reduces are easily acquired and there are many different suppliers. To compete in this industry, they would need funding, marketing, networking, and an ability to forcefully put themselves out there to gain customers and, in turn, creating sales. The company would also need a niche product. With Amazon and their Kindles, smoothness, and Amazon Prime, these are the products that make Amazon stand out from the rest. The industry rivals consist of Reawaken. Com as well as Walter and Target, who have expanded their products to online retail and any brick-and-mortar retailers. Rivals also include physical stores that sell their products as well simply because what Amazon may not provide for the same price is convenience and urgency. The fact that online retail is growing also proves rivalry is high. Just like there are many rivals, there are many suppliers. These companies have to get their products from somewhere, most of which are from several name brands and other sources outside of the U. S. With this being said, since there are many suppliers, they do not have a large advantage in bargaining their products because what cannot be accomplished with one supplier can be done with another, so this is not a large wreath. In this case, buyers are those who use and/or purchase any consumer items, whether they are goods or subscriptions or services. Consumers have the option to choose how much they want to pay for what they are getting. This is when name brands and off brands come into play. Current economic conditions may also make it difficult as well because if consumers are making less income then it makes sense that consumers spend less. After evaluating the five forces, it can be concluded that most of the forces for the online retail industry are moderate to high. The threats in he industry could affect the industry profitability. With Amazon being one of the largest competitors, as of right now, they do not have much to worry about. Their reputation and popularity helps them to lead their industry as well. Target markets for this industry is technically everyone. This includes anyone who consumes any apparel, accessories, shoes, hygienic items, etc. Amazon pretty much provides any and everything a consumer would need. Growth for this industry is expected to continue to grow with the Internet and shopping online becoming increasingly popular and more useful.

Analysing the learning and development strategies of an existing Case Study

Analysing the learning and development strategies of an existing organisation - Case Study Example Reference is made specifically to learning and development (L&D), a tool used by managers in most organizations for increasing employee performance. In practice, it seems that firms choose different approaches for promoting L&D. The various aspects of learning and development are analyzed and evaluated in this paper. The case of Wal-Mart is used as an example to show the level at which L&D can promote organizational success. Table of contents 1. Introduction 4 2. Learning and Development strategies in Wal-Mart 4 2.1 Overview of Learning and Development strategies in Wal-Mart 4 2.2 Is L&D in Wal-Mart strategic? 6 2.2.1 Characteristics of L&D in modern organizations 6 2.2.2 When L&D is strategic? 7 2.2.3 At what level L&D in Wal-Mart is strategic? 8 2.3 How is learning and development delivered in Wal-Mart? 9 2.3.1 Common methods for the delivery of L&D in modern organizations 9 2.3.2 L&D delivery in Wal-Mart 10 2.3.3 Problems in regard to the delivery of L&D in Wal-Mart 11 2.4 Is L&D in Wal-Mart effective? 12 2.4.1 Which are the common criteria of effectiveness of a L&D scheme? 12 2.4.2 Is L&D in Wal-Mart effective? 12 2.5 Evaluation of existing L&D strategies in Wal-Mart. 13 3. Conclusion 15 4. Recommendations 17 References 18 Appendix 21 1. Introduction The incorporation of effective learning and development (L&D) strategies in modern organizations can ensure that their activities will be effectively supported in regard to all their phases (Armstrong 2008, p.175). According to Armstrong (2008), L&D, as developed in companies with different characteristics, focuses on the development of a learning culture and the promotion of organizational learning’ (Armstrong 2008, p.175). Organizations that emphasize on L&D become ‘learning organizations’ (Pedler, Burgoyne and Boydell 1991, cited in Fee 2011, p. 44), a term used for describing those organizations that ‘facilitates the learning of all its members’ (Fee 2011, p. 44). The charac teristics and the role of L&D are presented in this study. Reference is made to a particular organization, Wal-Mart. Wal-Mart, a US-based firm, has particular emphasized on L&D, as a tool for securing its position in the global market. The review of the firm’s L&D strategies has led to the following assumption: the organization’s current efforts for promoting L&D can be characterized as satisfactory. However, it is clear that more initiatives would be taken, especially since the organization is interested in further improving its position in the global market, as explained in the sections that follow. 2. Learning and Development strategies in Wal-Mart 2.1 Overview of Learning and Development strategies in Wal-Mart In order to evaluate the effectiveness of L&D strategies of Wal-Mart it is necessary to review the key aspects of L&D, as developed in the particular organization. Then, the particular aspects of the firm’s L&D schemes, such as the methods of delivery, the problems involved and the level of effectiveness can be discussed and appropriately analyzed. According to the organization’s website, in Wal-Mart L&D is a continuous process, and not just a tool for periodically supporting the organizational performance (Wal-Mart, Careers 2012). In the context of the hiring process, a profile is developed for every employee entering the organization (Wal-Mart, Career

The Construction of Guilt on Timothy Evans and 10 Rillington Place Essay

The Construction of Guilt on Timothy Evans and 10 Rillington Place - Essay Example Brief facts of the case Timothy Evans, an illiterate but an able driver with mental instability made an unprovoked visit to Merthyr Police Station on 30 November 1949 and voluntarily confessed to having disposed of his wife’s body down a drain outside his home at 10 Rillington Place, North London. He made two revelations: 1) that his pregnant wife died after he administered to her abortion pills he had collected from a stranger in a cafe in East Anglia. The Notting Hills Police in North London who rushed to Evan’s place did not find any dead body inside the drain manhole cover of which was so heavy that it had to be lifted by three policemen with great difficulty. 2) On further interrogation, Evans informed that his landlord/ co-tenant, Christie disposed of the dead body of his wife who died after an unsuccessful abortion on her performed by Christie himself as allegedly informed by Christie to Evans who was not an eyewitness to both the abortion incident as well as the disposal of the body. Contrary to this, Christie actually strangled both Evan’s wife and his baby daughter to death three weeks earlier to his (Evans’) confession, of which Evans had no knowledge. ...   (Gudjonsson, 2003) Evans later retracted his confession after his mother met with him at the prison and asked him for the reason to commit the murders. He told his mother â€Å"Christie done it. Ask him to come and see me. He is the only one who can help me now† (Kennedy, 1988 p.141). Unfortunately, prosecution managed to fix Christie's and his wife as its witnesses to give evidence against Evans. at the trial. Although Evans’ defense was that he did not murder them but Christie, his own defense lawyers considered his second statement in Wales as reliable. At the time it was not suspected that Christie lied that Evans’ wife died due to abortion. Evans’ second statement precluded any motive on the part of Christie to the murder of Evans’ wife. Although the medical evidence proved that Mrs. Evans had been sexually penetrated after her death, the defense did not have the hunch that why there could not have been a third party involvement in the rape for a husband need not have to rape or to have normal sexual intercourse after her after death. Further, the forensic report of the presence of spermatozoa in Mrs. Evan’s vagina did not prompt the Defense to have it tested for DNA to find its owner was whether Evans, Christie or anybody else. Bereft of any evidence in his favor, Evans was found guilty of the murder of his daughter by the jury which was not asked by the court to decide on Mrs. Evans’ death.

European Agribusiness Research Paper Example | Topics and Well Written Essays - 2750 words

European Agribusiness - Research Paper Example To understand the direction of causality, we derive the regression equation in the next section. Regression analysis measures the relationship between two variables. It measures how one variable (the dependent variable) depends on the other (the independent or explanatory variable). The regression model that establishes a relationship between sales and number of employees can be written as follows: and are parameters of the regression line. is the intercept of the regression line and is the slope coefficient of the regression line, which measures how sensitive sales is to the number of employees; is a random error term with zero-expected value. Assuming that has an expected value of zero, we can write the regression equation as follows: It can be observed that the alpha is 0.079911 while the beta or slope coefficient of the line is 0.25. This coefficient is significant at the 1 percent level of significance indicating the existence of a strong linear dependence of sales on the number of employees. To determine which company least fits the regression equation, the expected sales is calculated using the regression equation and assuming that sales depend on the number of employees. ... Sales = 0.079911 + 0.256194 x Number of Employees Company that least fits the Regression Line Code company name Alpha Beta Predicted Sales (billions) Actual Sales (billions) Residual Figure (billions) 1 Nestle 0.079911 0.256194 18.26971 22.7 4.430285 2 Heineken 0.079911 0.256194 10.04587 8.8 -1.24587 3 Groupe Danone 0.079911 0.256194 9.046716 8.6 -0.44672 4 Unilever 0.079911 0.256194 11.35247 8.6 -2.75247 5 Danish Crown Amba 0.079911 0.256194 6.971541 6.5 -0.47154 6 Groupe Lactalis 0.079911 0.256194 6.664108 6.4 -0.26411 7 Associated British Food 0.079911 0.256194 7.330213 5.7 -1.63021 8 Sudzucker 0.079911 0.256194 5.101322 5.8 0.698678 9 Carlsberg 0.079911 0.256194 6.664108 5.2 -1.46411 10 Scottish & Newcastle 0.079911 0.256194 3.922828 4.9 0.977172 11 Royal Friesland Foods 0.079911 0.256194 3.999686 4.7 0.700314 12 Campina 0.079911 0.256194 1.693936 3.6 1.906064 13 Oetker Group 0.079911 0.256194 4.025305 3.6 -0.42531 14 Barilla 0.079911 0.256194 1.873272 3.6 1.726728 15 Tate & Lyle 0.079911 0.256194 1.309645 3.5 2.190355 16 Cadbury Schweppes 0.079911 0.256194 6.10048 3.4 -2.70048 17 Bongrain 0.079911 0.256194 4.076544 3.3 -0.77654 18 Nutreco 0.079911 0.256194 2.00137 3 0.99863 19 Kerry Group 0.079911 0.256194 4.25588 3 -1.25588 20 Danisco 0.079911 0.256194 2.795572 2.8 0.004428 21 Pernod Ricard 0.079911 0.256194 3.256722 2.7 -0.55672 22 Ebro Puleva 0.079911 0.256194 1.642697 2 0.357303 To determine which company least fits the regression equation, the expected sales is calculated using the regression equation and assuming that sales depend on the number of employees. We substitute for the number of employees in the regression equation to get the sales figure for each of the company. This figure is compared to the actual

Automobile Sector Analysis: Five Forces and SWOT

Automobile Sector Analysis: Five Forces and SWOT 1. Overview of the automobile sector Five forces analysis Competitive Rivalry between Existing Players: High Competition between existing automobile companies is high. Although the automobile market was dominated by the three big auto manufacturers in US, Toyota and Honda in Japan, the situation is changed. With the growing demand in emerging market, the emerging competitors in China and India may drive an intensified price competition. However, the competition could also focus on the safety, warranty and financial services etc. Threat of New Entrants: Medium Although the entrant barrier is high for the automobile industry because the requirement of capital and technology, an increasing number of automobile manufacturers are emerging in China and Asia due to the economic expansion and growing demand. However, these automakers are in the development status and may not catch up the leading technology in Japan and US, so the threat from new entrants is medium. Threats of Substitutes: Low Customers could choose to switch to transportation means other than automobile such as bicycles, buses and subways. However, the automobile is still the favourite despite the relevant high cost than other mentioned transportation means because its flexibility, comfort and convenience. Bargaining Power of Suppliers: Low In automobile industry, the component supplier has little bargaining power because the manufacturer could switch to other suppliers easily. On the other hand, the components are generally low value and the suppliers find it difficult to bargain with automakers. Bargaining Power of Customers: High The competition in the automobile industry is intense as mentioned above. So the customers have many choices on the brands and models. Customers care about the quality, price, safety, comfort, appearance of the car. Recently, customers are also more and more concerned about the environmental effect of the automobile and the energy efficiency. So the customers get more and more bargaining power in automobile industry. 2. Toyota Motor Company 2.1 Overview of the company Company profile Toyota Motor Corp. is one of the largest and leading automobiles manufacturers in the globe. It operates in three main business segments; the two biggest are automobile and financial services whereas the third one is comprised by many smaller other divisions. It is spread worldwide as it has 50 manufacturing facilities in 27 countries and regions Toyota designs, manufactures and sales passenger cars of several types and utilities, trucks, tractors and material handling equipment, minivans and other car accessories. Its products can be divided into 2 main categories, conventional and hybrid vehicles. The company sells its products under Toyota, Lexus, Hino and Daihatsu brands The company is also engaged in the financial industry as it provides financing to its customers and dealers. It is also involved in housing, marine, e-commercial, ITS and biotechnological activities. Toyota sells its vehicles in more than 170 countries and regions worldwide. Toyotas primary markets are Japan, North America, Europe and Asia. It is headquartered in Toyota City, Japan and employed around 316,121 people as on March 31, 2008 Strategy Analysis Toyotas strategy can be summarised under three key principles; growth, efficiency and stability. These are the three priorities the companys management will pursue to achieve future sustainable growth and increase the economic value. Growth will be achieved through continuous investment mainly in hybrid vehicle segment to meat the increasing demand. Efficiency is mainly focused on cost management and further reduction in order for the company to be able to provide high quality products in affordable prices and maintain its competitive advantages. Stability will be ensured by maintaining a solid financial base. Within the economic downturn it is important for Toyota to maintain sufficient liquidity in order to continue to finance its investments in research and development of new technologies, which is an integral and essential part of the companys advantages. Peer Group As Toyota operates in the global market its competitors come from all around the world. Its major competitors are BMW AG, DaimlerChrysler AG, Fiat S.p.A., Ford Motor Company, General Motors Corporation, Honda Motor Co. Ltd., PSA Peugeot, Renault S.A., Volkswagen AG and many others SWOT Analysis Strengths Weaknesses Strong overall financial performance Strong reputation and quality Strong position is Asian market Research and development Production pipeline system and cost management Diversified product portfolio Financial services are still undeveloped Huge expenses on pensions and post-retirement benefits Opportunities Threats Increasing demand for hybrid and environmental-friendly cars Expansion in emerging Asian markets Financial and other non-auto division development New car models Global economic crisis Strong competition in automotive industry Yen and US dollar exchange rates Tight environmental regulations on carbon emissions Problems with specific components of sold cars. (Recent brake problem) 2.1. Key Financials Analysis 31/3/2009 31/3/2008 31/3/2007 31/3/2006 31/3/2005 Sales 207,852.40 264,120.58 202,821.01 178,294.05 173,443.60 Operating Income -4,667.52 22,809.82 18,959.84 15,919.51 15,192.39 Net Income Available to Common -4,423.79 17,259.05 13,923.62 11,629.63 10,950.45 Total Assets 292,725.95 324,979.61 275,051.76 242,604.35 227,515.08 Total Liabilities 185,398.39 199,132.47 169,488.89 148,104.55 138,230.49 Common Equity 101,865.07 119,249.79 100,242.15 89,502.94 84,563.86 Net Cash Flow Operating Activities 14,724.7 26,357.6 27,783.5 22,136.2 22,144.6 * IMPORTANT First year to report losses * Stable increase in sales Decline in 2009 greatly affects income * Severe decrease in cash flow from operating activities, nearly 50% * Very big difference between sales and operating income points out severe cost expenses for the company. As this differences is constantly increasing it is not far from the truth to say that Toyota is gradually loosing its competitive advantages in cost efficiency against its competitors. * General trend in key financial s shows a steady and permanent increase until 2008 and a sharp decline in 2009, due to severe problems of economic recession and its great impact on automobiles industry. This trend applies for almost all financial s, pointing out that the companys performance as a whole followed a movement like this. 2.3. Multiples analysis 31/3/2009 31/3/2008 31/3/2007 31/3/2006 31/3/2005 Price To Earnings -22.43 9.19 14.74 15.25 11.23 Price To Book 0.97 1.32 2.04 1.97 1.44 Price To Cash Flow 7.41 4.83 7.83 7.80 5.87 Price To Sales 0.5 0.7 0.8 1.0 0.7 * Multiples follow companys general trend, namely increase until 2007 and then decreasing sharply * Consistent with overall picture of company, multiple analysis show the economic downturn of the entity from 2007 onwards * Point to mention: negative P/E ratio. Markets expectation about company looks really slim. The economic crisis, alongside with its severe problems generating income and its recently damaged reputation, create really unfortunate future prospects for Toyota. The negative P/E ratio and specifically its magnitude (-22) implies that nobody is neither willing to pay to buy the companys share nor expecting any profit generation. * Very sharp decline as well; 31.62 units is something extremely noticeable. If we focus on decline itself, it shows an extremely quick unfavorable turn of the market towards the company. 2.4. Companys performance 31/3/2009 31/3/2008 31/3/2007 31/3/2006 31/3/2005 Profitability Return on Equity -3.98 14.49 14.68 14.00 13.60 Operating Profit Margin -2.25 8.64 9.35 8.93 8.76 Asset Utilization Total Assets Turnover 0.71 0.81 0.74 0.73 0.76 Net Sales % Working Capital 28.93 180.70 1412.62 29.78 15.30 Gearing EBITDA / Interest Expense 20.94 86.19 77.33 153.70 146.20 Long Term Debt/ Common Equit 62.63 50.40 52.92 53.41 55.44 Valuation Investment Earnings Per Share -1.41 5.43 4.34 3.57 3.32 Dividend Yield Close 3.21 2.82 1.59 1.40 1.63 Liquidity Quick Ratio 0.81 0.77 0.76 0.81 0.87 Current Ratio 1.07 1.01 1.00 1.07 1.15 * Negative profitability in 2009 * Fluctuating sales/working capital as a result of fluctuation if investments (working capital) * Gearing increase in 2009 at the same time with high decrease of interest cover * Stable and quite low liquidity 2.5. Cash Flow analysis 31/3/2009 31/3/2008 31/3/2007 31/3/2006 31/3/2005 Cash Flow Operating Activities 14,724.7 26,357.6 27,783.5 22,136.2 22,144.6 Cash Flow Investing Activities (12,265.3) (34,254.0) (32,727.4) (29,704.4) (28,591.6) Cash Flow Financing Activities 6,967.4 6,242.7 7,565.6 7,716.8 3,917.0 Effect of exchange rates -1,294.04 -749.27 218.18 604.94 232.09 Net Cash Flow 8,132.86 -2,402.99 2,839.91 753.58 -2,297.85 * Severe decrease in cash flow from operating activities, nearly 50% which vividly affects its operating income * Extreme decrease in investing activities around 70%, probably caused by cash shortage and policy change. The company issued a new project with main goal to improve profits and cover operating expenses and as a result we see a large negative impact in new investments. * Financing activities exhibit a stationary trend over the past few years indicating the stable financial policy of the entity. * Adverse effects of exchange rates during the last two years indicating the risk the company runs because of the Yens depreciation to the U.S dollar and the Euro. 2.6. Stock Performance The companys share performance seems to move according to the index, with the trend to over perform it constantly. We can see the decline of the shares price, which started right before the end of 2008, following the global economic recession. At the turning point, which is in the beginning of 2009, we observe a relatively high trading volume, probably indicating the forthcoming upward movement. It is also really significant to point out the extreme high trading volume observed during the first months of 2010, followed by a new decline of the shares price. This reflects the problems that Toyota is facing nowadays. There is a considerable lack of trust from the market towards the company which is mainly caused by its severely damaged reputation and loss of quality. 3. Ford Motor Company 3.1 Overview of the company A . Company profile The group operates in two segments: Automotive and Financial Services. For the automotive segment which consists of Ford, Lincoln, Mercury and Volvo has a main operating activity in manufacturing, sale and service of component for cars and trucks. The Financial services segment is included of financing, insurance and leasing regarding to cars, trucks, industrial equipment, construction equipment and other activities. The company has operation in North America, South America, Europe, Africa and Asia- Pacific. B. Strategy Analysis  · One Ford The Company has initiated the new strategy called â€Å"One Ford† which has detail as follow: o ONE TEAM focuses the significant of team work in order to reach the automotive leadership. The measurement is satisfactory of business partners, employees, investors, and related companies. o ONE PLAN: The four-step plan has been established which composed of: balance between cost structure and revenue; develop new product follow customer preference; develop balance sheet status and finance the plan; and cooperation around the world to leverage companys resources. o ONE GOAL: That is â€Å"to create an exciting and viable company with profitable growth for all†. Ford has started the restructuring business process before the economic crisis which the Company has reduced the excess capacity, closed some unprofitable plants and lower excess workforce. In addition, Ford has improved the product line in term of higher quality, more safety, use less energy and more economic. * Affordable Fuel Economy: Focusing on deliver fuel efficiency engine to the market. For example, the 2010 Ford Fusion is now Americas most fuel efficient midsize sedan for both the hybrid and conventional gasoline models. * Electrification strategy: plan to bring pure batteryelectric vehicles, next-generation hybrids and a plug-in hybrid to market quickly and more affordably over the next four years. * Safety leadership: Ford got totaling 16 models picked from the Insurance Institute for Highway Safety which more than other brands. * EcoBoostâ„ ¢ Engine: delivers significant gains in fuel economy along with a great performance drive feel. C. Peer Group Fords peer group is Daimler AG, Fiat Spa ¸ Honda Motor Company Limited, Motors Liquidation Company, Nissan Motor Company Limited, Toyota Motor Corp and Volkswagen AG. D. Fords SWOT Analysis Strengths Weaknesses l Wide geographic Operate throughout the world and has a strong market in North America, Europe and Asia. Sales of each region of 2008 are 49%, 39% and 12% respectively. The well diversified market of ford reduces the risk of economic problem in specific area. l Brand royalty Ford has renowned reputation about quality and also owns other renowned brands such as Lincoln, Mercury and Volvo. l Quality car Ford owns totaling 16 models of car that rated as safety car by the Insurance Institute for Highway Safety l Product Recall Experienced many recalled products due to the quality of defective cruise control switch which may cause fire. Even though there is no fire cases reported but the Companys reputation is negative affected. l Negative operating result l Low gross margin GSKs long-term debt increased by 115.5% in 2008, which may lead to problems such as heavy interest payment, risk of having too little working capital and even increasing possibilities of bankruptcy. l Too much long-term debt This may lead to problems such as heavy interest payment, risk of having too little working capital and even increasing possibilities of bankruptcy. Opportunities Threats l Expanding market in emerging market Ford has a plan to expand its sale in the emerging market which has great buying power in the future. l Eco-friendly engine Ford has high reputation in the eco-friendly engine such as hybrid engine which has very promising market. l Fuel efficiency Ford found another opportunity in the market for fuel-efficient in small and middle car. l High competition Due to new competitor, lower demand and excess capacity. l Economic crisis Economic crisis and regression in USA where is the main market of Ford caused severe effect to the Company. 3.2. Key Financial Analysis Source: ThomsonFinancial Scaling Factor : 1,000,000 USD Currency: USD 12/31/08 12/31/07 12/31/06 12/31/05 12/31/04 Net Sales or Revenues 146,277.00 172,455.00 160,123.00 177,089.00 171,652.00 Operating Income 3,518.00 8,031.00 -8,167.00 7,010.00 10,681.00 Earnings Before Interest And Taxes (EBIT) -4,885.00 6,792.00 -6,689.00 9,354.00 11,669.00 Interest Expense On Debt 9,682.00 10,927.00 8,783.00 7,643.00 7,071.00 Net Income Available to Common -14,681.00 -2,764.00 -12,615.00 2,441.00 3,634.00 Total Assets 215,773.00 276,459.00 275,337.00 264,891.00 294,447.00 ST Debt Current Portion of LT Debt 63,972.00 61,052.00 62,456.00 59,904.00 66,433.00 Long Term Debt 90,716.00 107,478.00 109,593.00 94,428.00 106,540.00 Total Liabilities 231,889.00 269,410.00 277,643.00 250,812.00 277,525.00 Common Equity -17,311.00 5,628.00 -3,465.00 12,957.00 16,045.00  · Net sales decreased from 2007 about 15% as the economic crisis in the State which is the main market of Ford. The Company has had substantial losses from operation since 2006.  · Ford has high outstanding of long-term loan which may causes liquidity deficiency or bankruptcy if the Company still has continuously loss in the future.  · As a result of net losses from operation since 2006, Ford has had negative shareholders equity since then. 3.3. Multiples Analysis MONTHLY HISTORICAL MARKET PRICES Y2008 Y2007 Y2006 Y2005 Y2004 January 6.64 8.13 8.58 13.17 14.54 February 6.53 7.91 7.97 12.65 13.75 March 5.72 7.89 7.96 11.33 13.57 April 8.26 8.04 6.95 9.11 15.36 May 6.80 8.34 7.16 9.98 14.85 June 4.81 9.42 6.93 10.24 15.65 July 4.80 8.51 6.67 10.74 14.72 August 4.46 7.81 8.37 9.97 14.11 September 5.20 8.49 8.09 9.86 14.05 October 2.19 8.87 8.28 8.32 13.03 November 2.69 7.51 8.13 8.13 14.18 December 2.29 6.73 7.51 7.72 14.64 . 5 Year 5 Year VALUATION Y2008 Y2007 Y2006 Y2005 Y2004 Y2003 Growth Rate Average P/E Ratio (High) -1.36 -6.93 -1.41 12.94 9.63 34.66 -1.04 2.57 P/E Ratio (Low) -0.16 -4.75 -0.90 6.64 7.01 13.16 -1.01 P/E Ratio (Close) -0.35 -4.81 -1.12 6.77 8.13 32.00 -1.01 1.73 Price/Sales 0.04 0.08 0.09 0.09 0.18 0.18 -0.80 0.10 Price/Book Value -0.32 2.62 -4.14 1.14 1.74 2.62 -3.94 0.21 Price/Cash Flow 0.44 1.24 1.76 0.70 1.11 1.35 -0.67 1.05 Price/Working Capital 0.00 0.00 0.00 0.00 0.00 0.00 -0.16 7.78 TARenderChart.png * P/E ratio turned to be negative since net losses from operation since 2006 and also the market price has continuously decreased from 8.58 in the beginning of 2006 to 2.29 at the end of 2008. * P/B ratio had negative value in 2008 from the negative book value of Ford. 3.4. Companys performance Worldscope Currency: USD PROFITABILITY RATIOS 12/31/08 12/31/07 12/31/06 12/31/05 12/31/04 Return On Invested Capital 0.25 1.92 1.95 2.95 3.32 Operating Profit Margin 2.43 2.94 3.12 5.02 6.54 ASSETS UTILIZATION RATIOS Asset Turnover 0.63 0.60 0.59 0.59 0.58 Net Sales Pct Working Capital 10.62 6.21 5.68 11.06 41.64 LEVERAGE RATIOS EBITDA / Interest Expense -0.50 0.62 -0.76 1.22 1.65 LT Debt Pct Common Equity -76.88 233.49 316.38 1,268.12 1,229.66 LIQUIDITY RATIOS Quick Ratio 1.05 1.08 1.12 1.08 1.03 Current Ratio 1.21 1.25 1.30 1.25 1.19  · Profitability ratios do not show the good performance as Ford has had net loss from operation since 2006.  · Leverage ratios also go in the same trends as a result of negative equity and high outstanding balance of long-term loan.  · Liquidity ratios present that Ford still can generate cash to supply its working capital but if consider to the long-term debts Ford may cannot provide enough cash to support its debt payment since these ratios are still in the low range compared with its debt outstanding amount. 3.5. Cash flow analysis Source: ThomsonFinancial Scaling Factor : 1,000,000 USD Currency: USD 12/31/08 12/31/07 12/31/06 12/31/05 12/31/04 Net Cash Flow From Operating Activities -179.00 17,074.00 9,609.00 21,674.00 22,591.00 Net Cash Flow From Investing Activities 3,143.00 6,457.00 24,862.00 -7,462.00 8,567.00 Long Term Borrowings 42,163.00 33,113.00 58,258.00 24,559.00 22,223.00 Inc(Dec) In ST Borrowings -5,120.00 919.00 -5,825.00 -8,591.00 4,937.00 Reduction In Long Term Debt 46,299.00 39,431.00 36,601.00 36,080.00 36,021.00 Net Cash Flow From Financing Activities -9,104.00 -5,242.00 15,273.00 -20,651.00 -14,226.00  · The Company cannot generated sufficient cash from operation and had negative net cash flow from operation. Moreover the Company had to pay interest expenses for loans and had high net cash paid for financing activity. 3.6. Stock market performance  · Ford shares have been traded lower than SP500 since 2001 until 2010. Especially since 2006 that the operating results had continuous substantial losses. 4. Honda Motor Company Limited 4.1. Introduction Honda Motor is one of leading automobile manufacturers in the world. The company develops, manufactures and markets automobiles, motorcycles and power products. The company also provides financing services to the dealer and customer for the sale of products. Honda has global operations in areas including North, South and Central America, Asia, Middle East, and Europe with its headquarter at Tokyo in Japan. Strategy analysis Honda Motor has three strategies. They are â€Å"Staying Close to Customers†, â€Å"glocalization† and â€Å"five region strategy†. Staying close to customers mean the maintenance of the qualities of a small company, Provide value product with flexibility and efficiency as a small company does and maintain global reach and technology advantage as a large company does is the drive to the future growth of Honda. Glocalization means the effort to launch subsidiaries in regions that could best meet the demand of local customers and expand the subsidiaries as the local demand increases. Five region strategy requires the operations focus on five areas the world. They are North America, South America, Europe/Middle East/Africa, Asia/Oceania and Japan. The management decisions are served to suit the situation in different areas. The advanced RD capacity equips the Honda to provide flexible products to adjust the need of these regions. Business activities The company operates through four business segments: the automobile business, motorcycle business, financial services, and power products. The automobiles business division manufactures passenger cars, multi-wagons, minivans, port utility vehicle, sports coupe and mini vehicles. Hondas automobiles use gasoline engines of three, four or six-cylinder, diesel engines and gasoline-electric hybrid systems. Honda also offers alternative fuel-powered vehicles such as natural gas, ethanol, and fuel cell vehicles. In 2008, the company sold 3,925,000 units of automobiles. The motorcycle business produces a range of motorcycles, including scooters, electric-motor-assisted bicycles, sports bikes and large touring cycles. Hondas motorcycles use gasoline engines developed by Honda that are air or water cooled, two or four cycled, and single, two, four or six cylinder. In 2008, the company sold a total of 9,320,000 units of motorcycles. Honda offers a variety of financial services to its customers and dealers through its widespread finance subsidiaries. Hondas power products manufactures a variety of power products including power tillers, portable generators, general purpose engines, grass cutters, outboard engines, water pumps, snow throwers, power carriers, power sprayers, lawn mowers and lawn tractors (riding lawn mowers). Honda also manufactures the major components and parts used in its products, including engines, frames and transmissions. Peer Group The globalization of the Honda motor makes it face the global intense competition. The competitors include Ford Motor, Nissan Motor, Toyota Motor, Volkswagen etc.(in the automobile sector) and Yamaha Motor, Harley-Davidson etc.(in the motor vehicle industry). SWOT Analysis Strengths Weaknesses l Global diversification The company operates a total of 397 subsidiaries, and 104 affiliates all over the world. l Leading market position and good brand image Honda is one of the largest vehicle and motorcycle manufacturers over the world with strong brand strength. l Strong Research and Development capacity The large investment in RD could equip Honda the capability to differentiate itself in the intense competitive market. l Declining Market Share in Sector Evident of decline in unit sales and lost of market shares in the automobile industry. l Low employee productivity Honda has a weak proportion on the number of employees and the revenues. Opportunities Threats l Growing demand in Asian market Honda has taken measures to occupy the huge potential Asian market. l Growing demand in hybrid electric vehicles The companys emphasis on hybrid technology innovation will capture market trends as an opportunity to enhance its market share. l Global competition The competition would result in price pressure and thus reduce the profitability. l Tightening emission regulations The emission standards will cause Honda to occur more costs in product development, testing and manufacturing process design. 4.2. Key Financials Analysis Source: ThomsonFinancial Currency: JPY Scaling Factor : 1000000 JPY 31/3/2009 31/3/2008 31/3/2007 31/3/2006 31/3/2005 Sales 10,011,241.00 12,002,834.00 11,087,140.00 9,907,996.00 8,650,105.00 Operating Income 189,643.00 953,109.00 851,879.00 730,889.00 630,920.00 Net Income Available to Common 137,005.00 600,039.00 592,322.00 597,033.00 486,197.00 Total Assets 11,579,494.00 12,439,610.00 11,964,917.00 10,533,995.00 9,187,808.00 Total Liabilities 7,449,150.00 7,753,539.00 7,359,399.00 6,320,785.00 5,828,513.00 Common Equity 4,007,288.00 4,544,265.00 4,482,611.00 4,125,750.00 3,289,294.00 Net Cash Flow Operating Activities 383641 1126918 904525 576557 746624 l The operating income reduces dramatically, approximately 80% from the previous years result. This result is caused by the severe decline in the sales and the consequently increase in inventory cost. l Before 2009, all the s are in a healthy and steady upward trend. But in the fiscal year ended at 31st march 2009, the volumes all experienced a dramatic decline. They are caused by the sales plunge. l The declines trends are due to the economic recession caused by the financial crisis because the demand in Japan, US and Europe shrank. The automobile industry faces a severe challenge and most companies in the sector reported unsatisfactory results. 4.3. Multiple analysis 31/3/2009 31/3/2008 31/3/2007 31/3/2006 31/3/2005 Price To Earnings 30.7 8.6 10.3 Price To Book 1.0 1.1 1.6 1.5 Price To Cash Flow 4.6 4.2 6.8 Price To Sales 0.4 0.4 0.7 0.7 0.6 l Although the P/E ratio increases significantly, its not a good sign. The increase in P/E ratio is not due to the high expectation of the investors and the fundamentals such as growth opportunities. Instead, the soaring P/E is the result of the plummeting earnings to common shareholders. l The price to book ratio and price to sales declined in 2008 and 2009, indicating the declining

Prejudice, Racism and the Law in Canada Essay -- Sociology Racism Prej

Racism and the Law in Canada      Ã‚  Ã‚  Ã‚  Ã‚  In the 1900’s a prominent English scholar Gilbert Murray said: â€Å"There is in the world a hierarchy of races;[some] will direct and rule the others, and the lower work of the world will tend in the long run to be done by the lower breeds of men. This we of the ruling colour will no doubt accept as obvious.†(Walker; 1997) It was very true at the time; everywhere you looked you could see that white men assumed all roles of responsibility.   Canada has been fighting a never-ending war against racism in the 19th century. It. It has modified or created many laws to help try to combat the discrimination that exists within our country.   Canada has modified its immigration act to make it less discriminatory. It has created the Charter of Rights and Freedoms to bring equality to everyone and it has, created human rights acts to protect people of different races.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Before we talk about the laws that Canada has put into motion to help combat racism we must first define what racism is. The term Racism is hard to define. Racism is more then just an attitude; it is a policy or practice of persecution or domination by one group over another. Due to this explanation the word racism is not found in statutes or court decisions to the same extent as the word discrimination. Discrimination in the ordinary sense of the word means to treat a person or group differently because of prejudice. However in the legal sense this definition had been expanded to include human rights. Today the word discrimination can include concepts such as adverse effect, or unintentional discrimination, and harassment.   Both discrimination and racism come from prejudice. In short prejudice means to pre-judge. In other wo... ...nada, 1900-1950, Toronto, Osgoode Society for Canadian Legal History, 1999    Boyko John, Last Steps to Freedom: The evolution of Canadian Racism, Manitoba, Watson & Dwyer Publishing ltd., 1998    Cohen Tannis, Race Relation and the Law, 1987    Comack Elizabeth and others Locating Law, Halifax, Fernwood Publishing, 1999    Driedger Leo and Shiva Halli, Race and Racism Canada’s Challenge, Kingston, McGill-Queen’s University Press, 2000    Knopff Rainer, Human Rights & Social Technology,   Ottawa, Carlton University Press, 1990    Schnederman David and Kate Sutherland, Charting the Consequences: The Impact of the Charter of rights on Canadian law and Politics, Toronto, University of Toronto Press, 1997.    Walker James, â€Å"Race," Rights and the Law in the Supreme Court of Canada, Wilfred Laurier University Press, 1997   

Eight Step to Integrity

3/26/2013 Eight Steps toward Integrity The eight steps toward integrity are very important when working in a business in this situation they can be used very wisely. The eight steps are doing what we say we will do: It includes keeping promises and meeting deadlines. Doing the right thing: With the awareness of what’s right comes the obligation of right action. Taking responsibility: Acknowledge our complete, sole responsibility for every one of our actions. Supporting our own weight: This means functioning as a whole, being able to support all the elements of our own lives.Defining the rules and values: Explicit agreement about these basics enables groups of people, from couples to business organizations to nations, to benefit from the integrity of members. Checking the mirror: Is when we err—as we will, again and again—the best response is to pause for reflection obscure the big picture. Respecting others: Invoke integrity in other people by treating them with respect—even when they do not live up to our expectations. Holistic thinking: Since integrity is a quality of wholeness, an appreciation of wholeness in the world supports its practice.Delman and the location managers have many of the eight steps that apply to them in this situation Frist, Doing what they say they will do. Delman and the Manages need to be true to their word. If they are going to tell the government inspector that they provide the food for his department holiday party that exactly what they need to do. There is no need for the team to go back on their word. Second, doing the right thing if the law tells the team that things in the business need to be changed because of the new local health codes that are what Delman and the mangers should do.Doing the right thing is not hard to do it is a person just having the willing heart and mind to do so that’s all it takes. Third, Taking Reasonability that what Delman need to do he has to realize he has to make t he changes in the business and he as the final say so that needs to be done. Delman needs to know that other people and outside events are not the cause of problems. When we see something in the world that we don’t like, we recognize our personal responsibility. Knowing your responsibility in life is good but we still need to know how to respect other and their ideas.Make sure we are doing thing the right way. Delman has to make sure he gets the best from others in an atmosphere that supports doing right. Fifth, Defining the rules and values what are the thing to be done follow them. Delman and the managers have to follow rules to get the government to do what they have to do Delman need to make sure they hold up the end of the stick. Because it is said absent consensus, personal integrity can lead dissenting individuals to subvert the group.Delman needs people sharing the same intentions, by contrast, disagreements can help to refine and improve ideas for the benefit of all. I have chosen five out of the eight steps that I feel that Delman and the Sale Managers need to follow in this situation. Delman and Lei are running a great business some of the things need to be changed just to improve it and make thing correct according to the legal health codes. I feel if they follow the step I have recommended will help them out a lot and make things go smoother and I can say I think well. Eight Step to Integrity 3/26/2013 Eight Steps toward Integrity The eight steps toward integrity are very important when working in a business in this situation they can be used very wisely. The eight steps are doing what we say we will do: It includes keeping promises and meeting deadlines. Doing the right thing: With the awareness of what’s right comes the obligation of right action. Taking responsibility: Acknowledge our complete, sole responsibility for every one of our actions. Supporting our own weight: This means functioning as a whole, being able to support all the elements of our own lives.Defining the rules and values: Explicit agreement about these basics enables groups of people, from couples to business organizations to nations, to benefit from the integrity of members. Checking the mirror: Is when we err—as we will, again and again—the best response is to pause for reflection obscure the big picture. Respecting others: Invoke integrity in other people by treating them with respect—even when they do not live up to our expectations. Holistic thinking: Since integrity is a quality of wholeness, an appreciation of wholeness in the world supports its practice.Delman and the location managers have many of the eight steps that apply to them in this situation Frist, Doing what they say they will do. Delman and the Manages need to be true to their word. If they are going to tell the government inspector that they provide the food for his department holiday party that exactly what they need to do. There is no need for the team to go back on their word. Second, doing the right thing if the law tells the team that things in the business need to be changed because of the new local health codes that are what Delman and the mangers should do.Doing the right thing is not hard to do it is a person just having the willing heart and mind to do so that’s all it takes. Third, Taking Reasonability that what Delman need to do he has to realize he has to make t he changes in the business and he as the final say so that needs to be done. Delman needs to know that other people and outside events are not the cause of problems. When we see something in the world that we don’t like, we recognize our personal responsibility. Knowing your responsibility in life is good but we still need to know how to respect other and their ideas.Make sure we are doing thing the right way. Delman has to make sure he gets the best from others in an atmosphere that supports doing right. Fifth, Defining the rules and values what are the thing to be done follow them. Delman and the managers have to follow rules to get the government to do what they have to do Delman need to make sure they hold up the end of the stick. Because it is said absent consensus, personal integrity can lead dissenting individuals to subvert the group.Delman needs people sharing the same intentions, by contrast, disagreements can help to refine and improve ideas for the benefit of all. I have chosen five out of the eight steps that I feel that Delman and the Sale Managers need to follow in this situation. Delman and Lei are running a great business some of the things need to be changed just to improve it and make thing correct according to the legal health codes. I feel if they follow the step I have recommended will help them out a lot and make things go smoother and I can say I think well.

Police Brutality

Police Brutality Police Brutality Police brutality has been a problem in society ever since we can remember. Even though police brutality is a subject people don't want to talk about, we have to realize that no matter what we do, police brutality, police corruption, racism, and politics are components of police brutality.Police Brutality involves police misuse of physical and mental force such as: the use of physical and deadly force, chronic verbal abuse of citizens including racist and homosexual slurs, and "discriminatory patterns of arrest" (Fighting 2). Each one of these problems is serious and very degrading to the law-abiding citizens.Police misconduct adds to a high percentage of police brutality. Racism, a big part of police misconduct, has become a major problem in the police force. Police officers have a tendency to harass the homeless, young persons, and minorities, among with many other groups of people (Fighting 2). Since the relations of blacks and police has been so horrible, it doesn 't make it any easier to decrease the problems of people being prejudice on the streets of today's United States (Cothran 58).South Australian Police officers wearing duty belt...Such conflicts have significant implications on departmental andadministrative policy procedures. One of the main police abuse problems isphysical brutality. The main goal here should be to get the policedepartments to adopt and enforce a written policy governing the use ofphysical force. The policy should restrict physical force to the narrowestpossible range of specific situations. For example, their should belimitations on the use of hand-to-hand combat, batons, mace, stun guns, andfirearms. However, limiting polices' actions will bring much debate,especially from police officers and administrators themselves. Many feelthat their firepower is already too weak to battle the weapons criminalshave on the streets, and limiting their legality of gun use will not onlyendanger them, but the innocent...

Free Essays on Contra Columbus Day

Columbus Day: In Denial of History October 12, Columbus Day, is a national holiday. For most Americans, it’s a day off from school or work. Many communities observe this day with parades and pageants depicting Columbus as a hero, with smiling Indians and brave sailors, with out really knowing what began to happen on that day 500 years ago. Until recently history text books portrayed Columbus as great explorer who discovered the new world. Now we are presented with history that is much closer to the truth. Columbus had an appetite for gold and the possession of land at any cost. This great hero is responsible for the deaths of millions of indigenous people and taking ninety-five percent of their land. This holiday is set aside to honor the man who caused this genocide. What are we supposed to celebrate when it is discovered that the hero of the day is really a monster, not unlike Adolph Hitler? This holiday should no longer commemorate the life of Christopher Columbus. Rather than celebrating genocide we should remember the millions of early Americans that lost their lives. Now that more of the truth has been revealed to this generation, it would be possible to change the objective of October twelfth to a memorial day for the first Americans. There are theories that support the evidence of other explores that discovered America five hundred years before Columbus. Leif Eriksson, a young Viking was thought to have landed in America in 1000 and named it Vinland. Other research indicates that the Muslims crossed the Atlantic Ocean and discovered America in 1150. There is even a record of Chinese settlers in America as early as 499 A.D. by a Buddhist priest called Hwui Shin. With this information, why is Christopher Columbus considered the first man to discover America and why is there a holiday in his name? Other American holidays, such as Presidents Day and Independence Day honor and remind Americans of the ... Free Essays on Contra Columbus Day Free Essays on Contra Columbus Day Columbus Day: In Denial of History October 12, Columbus Day, is a national holiday. For most Americans, it’s a day off from school or work. Many communities observe this day with parades and pageants depicting Columbus as a hero, with smiling Indians and brave sailors, with out really knowing what began to happen on that day 500 years ago. Until recently history text books portrayed Columbus as great explorer who discovered the new world. Now we are presented with history that is much closer to the truth. Columbus had an appetite for gold and the possession of land at any cost. This great hero is responsible for the deaths of millions of indigenous people and taking ninety-five percent of their land. This holiday is set aside to honor the man who caused this genocide. What are we supposed to celebrate when it is discovered that the hero of the day is really a monster, not unlike Adolph Hitler? This holiday should no longer commemorate the life of Christopher Columbus. Rather than celebrating genocide we should remember the millions of early Americans that lost their lives. Now that more of the truth has been revealed to this generation, it would be possible to change the objective of October twelfth to a memorial day for the first Americans. There are theories that support the evidence of other explores that discovered America five hundred years before Columbus. Leif Eriksson, a young Viking was thought to have landed in America in 1000 and named it Vinland. Other research indicates that the Muslims crossed the Atlantic Ocean and discovered America in 1150. There is even a record of Chinese settlers in America as early as 499 A.D. by a Buddhist priest called Hwui Shin. With this information, why is Christopher Columbus considered the first man to discover America and why is there a holiday in his name? Other American holidays, such as Presidents Day and Independence Day honor and remind Americans of the ...

Financial Economy and Royal Bank Of Scotland Essay

Financial Economy and Royal Bank Of Scotland - Essay Example RBS is engaged in international banking and financial services business and thus confronts with the challenges posed by any changes taking place in financial economic conditions only in the United Kingdom but throughout the world. This paper provides an insightful study on the effects of financial economic factors on the activities, operations, profits and reported earnings of the Royal Bank of Scotland. The paper starts from discussing the prime banking and financial services activities of the bank and its international operations. It then moves towards the company's debt/ gearing level and analyzes the impact of changes in interest rates, inflation and exchange rates in the activities and earnings of the company. The paper also sheds light on the extent of the RBS' involvement with the Financial Services Authority (FSA). The Royal Bank of Scotland is one of the largest companies in the UK as well as the world. The company is ranked as the greatest company in Scotland, second largest in the United Kingdom and sixth largest in the world. The company is involved with provision of financial services to a variety of customers ranging from large corporations to small businesses and individuals (Scotland PLC: The financial industry in Edinburgh, 13.04.07). RBS has its banking operations in various parts of the world. Being a banking and financial services company, the Royal Bank of Scotland is greatly influenced by changes in financial economic conditions. RBS- Operations The Royal Bank of Scotland has a wide range of operations in various areas of banking i.e. corporate markets (investment and risk management services in both the UK and global large businesses and financial institutions), retail markets (including retail operations and wealth management), Ulser bank providing products and services to retail and corporate customers in Ireland, Citizens commercial banking organisation, RBS insurance and manufacturing (RBS annual report, 2006). The major business segments of RBS are personal banking, private banking, business banking and corporate banking (Royal Bank of Scotland, 13.04.07). Overseas Operations The Royal Bank of Scotland has its operations in different parts of the world including UK the home market, the United States, Europe and Asia Pacific. The company's operations in UK include dealing in the areas of corporate markets, retail markets, insurance and manufacturing. In the United States, RBS has its operations in the areas of corporate and retail banking. The company is engaged in the same operations as in UK all over the Europe, whereas in Asia Pacific the RBS is involved with corporate market, retail market and manufacturing operations (RBS Annual Report, 2006). Retail Operations The company operates in a vast range of financial services including retail operations. The Royal Bank of Scotland's retail banking operations includes services to personal and small business customers. In this regard, the company provides its services in the areas of consumer banking, business banking, cards and direct finance in the United Kingdom. The Royal Bank of Scotland's has its international wealth management operations in continental Europe and Asia Pacific region, as well as in the UK home market. RBS- Debt/Gearing: The Royal Bank o

Why do you want to attend Texas A&M Personal Statement

Why do you want to attend Texas A&M - Personal Statement Example spectacle to see companies drilling 19000ft under  sea to obtain a naturally occurring resource, not many years ago this  treasure  was available around 3000ft. I want to move with the modern age where engineers are steadily pushing limits to get cleaner and more productive  fuel  while extracting the most out of our planets depleting resources. Enrolling for petroleum engineering course at the Texas A&M Institute is the logical choice for me to further my interest. It will guide me to my chosen career of serving within the scope of natural resources. I am a hard working student. I enjoy meeting new people. The nature of my potential job (as a petroleum engineer) might require traveling to remote places and meeting new people. I love communicating with new people as I enjoy learning about other culture and costumes. This is almost turning a muse into my profession. Nothing is better than having an income from muse. To conclude I want study petroleum engineering because I would like to study a major that promotes my country. At the same time it is something that I love reading about. I am an A ranked student in chemistry class. I love educational competition and I love winning. I always score exceptional marks in my classwork exams and any educational activity. My teachers love my comments and questions during class because my thinking is unique. This is what separates me from my classmates. I am sure of my abilities in meeting the requirements of Texas A&M